Gaming apparel company, Jinx Inc. (J!NX) announced two new apparel lines for gamers. J!NX Brand is a collection of core clothing featuring comfortable fits and soft fabrics inspired by the upbeat and relaxed attitude of gaming. Then J!NX Pro, an original label targeted at professional gamers and esports enthusiasts.
As of Nov. 14th, the new apparel lines are available for gamers and fans far and wide. Sean Gailey, J!NX co-founder and CEO stated,
“J!NX was created to celebrate gaming culture and lifestyle. Video games are not just something we do, they are woven into who we are”
Gailey continued, “That passion and expertise uniquely positions us to establish the J!NX Brand and J!NX Pro lines as the gold standard for core and competitive gaming apparel at an unprecedented scale.“
The new J!NX Pro line dignifies professionalism and allows players to represent their competitive teams with high quality fits and fabrics. J!NX Pro is designed to fit true-to-size, moisture-wicking quality and all around good looking styles.
John Nite, the new VP of Creative/Product said, “It’s striking how underserviced professional esports players are compared to their counterparts in the NBA or NFL in terms of professional-grade performance wear,” who is also the former design director at Under Armour. “The J!NX Pro line is a direct response to that, with high-quality styles designed with pro gamers’ unique needs and tastes at heart.“
The first official J!NX Brand and J!NX Pro offerings of t-shirts, jerseys, joggers, hoodies and hats will be available online at JINX.com beginning Nov. 14, 2016. J!NX may also break into brick-and-mortar retail spots in Fall 2017. Read more about J!NX below.
J!NX, a leader in gaming products, currently produces apparel, toys and accessories for some of the world’s largest video game licenses. The company has been rapidly expanding in the gaming market since being founded in 1999.